AGENCY
CULT is a Strategic Advisory Agency redefining Brand Strategy,
Luxury Marketing, Celebrity Management, and Diplomatic Protocol.
We unite visionaries across Fashion, Art, Beauty, Business, Tech, Finance, and Energy
curating an elite circle of cultural innovators and luxury buyers.
With 20+ years of expertise, we craft transformative strategies that elevate brands,
careers, and influence, turning every connection into legacy.
Launching soon: The Club Cult — our private network for global tastemakers and luxury leaders.
CURATE UNFORGETTABLE LUXURY TALES
BRAND STRATEGY
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Vision, Mission and Segmentation
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Transformation and Expansion
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Branding and Campaign Strategy
PARTNERSHIPS
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Licensing Product Strategy
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Celebrity Product Collaboration
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Partnership and Sponsorship
MARKETING
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Storytelling Segmentation
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Positioning Implementation
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Media, Events and Placements
CELEBRITY MANAGEMENT
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Strategy and Engagement Experts
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International Red Carpet Events
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Strategy & Crisis Management
DIPLOMATIC PROTOCOL & EVENTS
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Guest List Management
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Diplomatic Protocol Experts
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Events and Fashion Show Production
V.I.C.
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Very important Clients Strategy
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Luxury Event Experience
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Profiling and Lobbying
THE FOUNDER
Nuno LAGO is a global luxury strategist and cultural connector with over two decades shaping the intersection of fashion, luxury and culture. Based in Paris, he brings a rare balance of creative direction and strategic vision, guiding brands and institutions to achieve both cultural relevance and commercial strength. His work bridges industries, continents, and audiences, turning ideas into experiences that resonate globally.
Over the years, Nuno has led transformative initiatives in brand positioning, celebrity strategy, and cultural partnerships for leading names in fashion, beauty and lifestyle. As Group Head of Talent & Partnerships at Elite Model Management Group, he developed global programs and produced the Elite Model Look World Final. He has collaborated with global institutions such as Cannes, Venice, Red Sea, The Met Gala, Red Sea Film Festival in Saudi Arabia and serves on the committees of Fashion Trust Arabia in Qatar.
With a background that blends executive leadership and creative production, Nuno continues to shape conversations between brands, talent, and culture. A graduate of IFM - Institute Français de La Mode Paris and Fashion Institute of Technology - FIT New York, he holds an Executive MBA in Global Fashion Management and advanced degrees in Luxury Brand Management, Marketing and Diplomatic Protocol. Fluent in English, French, Spanish, and Portuguese, he brings a truly international perspective to the evolving world of luxury.
THE EXPERTS
Anissa DELLI is a Production and Product Development expert for Made In Portugal and Made In France products. Embark on a journey, seasoned luminary in the realm of home & decor, whose illustrious career spans over a decade across dynamic European hubs like Berlin, Paris, and Lisbon. With a robust foundation forged in e-commerce at Zalando, followed by influential roles shaping private label collections at esteemed establishments like Westwing and Wayfair, Anissa epitomizes an unwavering commitment to the craft and production of design. Production and product development expert on Made In Portugal and Made In France.
Anissa's prowess truly manifests in her adept sourcing and curation of exclusive collections for distinguished brand Licenses such as Marie Claire, L'Officiel, and Guy Laroche. Her scrupulous attention to detail and discerning design sensibilities imbue each project with unparalleled refinement. Leveraging an intimate knowledge of the European factory landscape, Anissa offers invaluable insights and connections, ensuring every endeavor is characterized by superlative quality and operational efficiency.
PORTFOLIO
Projects by CULT Founder, Nuno Lago, for Agency CULT and ELITE Model Management Group.